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Description
Job Description - IPG Director, Web Services (703763)
Job Description
IPG Director, Web Services-703763
Description
Description:
* Web services strategy development, value proposition, and pricing in key vertical segments
* Drive quick turn learning cycles by converting betas with specific goals into scalable business
* Make decisions based on a strong knowledge of trends in the consumer web services industry that affect the strategy/direction of line of services and solutions
* Make strategy changes internally and externally with partners
* Own customer insight definition, needs analysis and UI requirements
* Lead projects that involve cross-functional coordination to provide integrated services and solutions
* Improve services innovation processes
* Determine Apps and services for web connected printers
* Regularly recommend service and solution strategic direction to senior management
* Create innovative solutions to enhance sales of the product lines or line of services/solutions
* Recognized by Regions as an expert in the products/services/solutions and regularly is called on to defend the benefits in front of customers or partners
* Influence at the senior vice president and above level
Qualifications
Education and Experience Required:
College degree in Marketing/Business/Technical
Knowledge and Skills Required:
5-7 years in consumer web services or product marketing experience
Strong leadership and communication capabilities
Minimum 1 year work experience in a general marketing function beyond Product Marketing
Critical Competencies to Drive Business Results:
Service/Solution Roadmap Orchestration
Collaborates with business planners, R&D and other stakeholders in the development of market-driven roadmaps structured to increase the profitability of the corporation
Interactive PSS Lifecycle Marketing
Plans the interactive component of the marketing mix
Pricing Knowledge Management
Captures and shares HP''s business capabilities and best practices associated with pricing and business management systems
Product Lifecycle Management
Understands and applies lifecycle methodology to accomplish work objectives
Marketing Resources
Uses HP and industry marketing resources expertly to access and apply relevant data or information in development or decision making
HP Marketing Strategy
Understands and effectively integrates HP''s strategic marketing direction with task-oriented goals and initiatives
Customer Insight Marketing
Generates and applies actionable insights to build competitive advantage
HP Marketing Partners
Understands HP''s marketing partners and their specific contribution to achieving HP''s marketing goals
Change Management
Develops methods for supporting innovation and change across the organization
Problem SolvingApproaches problems in a rational manner using sound strategies that ensure comprehensive understanding and effective resolution
Job
- Marketing
Primary Location
- United States-California - San Diego
Schedule
- Full-time
Job Type
- Experienced
Shift
- Day Job
Travel
- Yes, 25% of the time
Details:
Job Id:
33506949
Posted / Updated:
2/27/2012 3:49:31 AM
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