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Description
Lands’ End is a premier source of apparel and gear for women, men, kids and the home – sold by catalog, online, and at over 200 Lands’ End Shops at Sears. Since 1963, we’ve earned a reputation for quality, value and exceptional customer service embodied by one simple promise: everything we sell is Guaranteed. Period.® Lands’ End is a proud member of the Sears Holdings Corporation (NASDAQ: SHLD) family of companies.
Lands End is a premier source of apparel and gear for women, men, kids and the home sold by catalog, online, and at over 300 Lands End Shops at Sears. Since 1963, weve earned a reputation for quality, value and exceptional customer service embodied by one simple promise: everything we sell is Guaranteed. Period.® Lands End is a proud member of the Sears Holdings Corporation (NASDAQ: SHLD) family of companies.
As the Campaign Director, you will be responsible for developing a comprehensive multi-channel go-to-market strategy that supports all categories of business. Strategies will be based on a thorough understanding of our customer segments, key competitive set as well as market and industry trends. Specifically, you will assess marketing opportunities and develop business strategies that drive profitable sales, increase brand awareness and consumer engagement through marketing campaigns and initiatives. Key to your success will be the ability to develop productive relationships with internal partners across all functions within the organization.A successful candidate must have demonstrated the ability to successfully develop and execute multi-channel, cross-functional marketing programs that are customer focused and on brand. Additional requirements of the position include:
10+ years in a marketing management and/or strategic planning role
Demonstrated ability to analyze situations, derive consumer insights, identify market trends and translate into actionable marketing strategies
Strong leadership, business, and analytical skills
The ability to develop successful, collaborative business relationships and work at all levels of the organization
Strong project management skills; able to deliver consistent high quality results on time and within budget
Ability to work in a fast paced, cross-functional environment while managing multiple projects
Ability to manage and lead change
Experience in retail and direct marketing organizations preferredA comprehensive and competitive benefit program is designed to meet the needs of our associates and their families. Benefits eligibility depends on employment classification, location, and other variables. Benefits offered include:
* Medical and Dental Plans
* Health Care and Dependent Daycare Flexible Spending Accounts
* Short and Long-Term Disability
* Company Paid and Optional Life Insurance
* Business Travel Insurance
* Merchandise Discount
* Adoption Assistance
* Kmart Advantage Rx
* ConSern Loans for Education
* Worklife Solutions
* Voluntary Benefits
* Commuter Benefits
* Sears Holdings Corporation Associate Stock Purchase Plan
* 401(k) Savings Plan
* Vacation Time with Personal Days
* National Holidays
Details:
Job Id:
98185BR
Posted / Updated:
2/11/2012 3:46:06 AM
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