Sr. Manager, Digital Product Management

Job Description

The Digital Product Manager position is responsible for managing the development and lifecycle of digital products and solutions in support of our customer needs and US business objectives. Biogen is creating a cross-therapeutic area conversational web and phone Virtual Assistant (i.e. chatbot/interaction bot) based on Amazon Lex. This solution will enable scalability and cost avoidance within our patient services organization - enabling self-service mechanisms to support the informational needs and service-oriented needs of our customers.

This role will collaborate with stakeholders across a variety of functions such as Marketing, Patient Services, and IT to understand key business and customer objectives, understand technology solutions and dependencies, define best-in-class user experiences, and analyze data to inform digital product roadmaps.

This role is part of Biogen’s US Multichannel Excellence group and supports both patient and healthcare professional customers, across all Biogen brands in the US.

Responsibilities include:
  • Manages digital product vision, scope, releases, and overall governance, including prioritization of business requirements and provides guidance on refinement and elaboration of the backlog
  • Drives the creation and evolution of the product roadmap – by drawing upon the collective thinking of a cross-functional team including marketers, technologists, strategists, and senior management
  • Leverages modern product development processes (e.g. design thinking and agile development) to drive timely decisions, conflict resolution, and incremental value to the customer
  • Defining product goals and metrics - leveraging those insights to inform data-driven decision making


Qualifications

The ideal candidate will have a track record for:
  • Digital product management experience in a regulatory environment
  • Exhibits competence in key technology platforms and solutions including - web portals, call center workflow management, content/data personalization engines, artificial intelligence, web content management, and/or responsive web applications.
  • Employs tools and methods for generating and validating user needs, ideas, and mapping those into a product roadmap
  • Communicates and champions product benefits to internal/external stakeholders and executive management
  • Deals Well with Ambiguity / Intensity - operates well in a fast-paced environment driven by senior leadership requests and evolving needs
  • Brief, clear writing style - both efficient and succinct in verbal and written communications
  • Cross-functional collaboration and project management - able to collaborate with various functional partners to source data, define business objectives, probe/ask questions, drive alignment
  • Knowledge of and proficiency with integrated customer experiences across channels
  • Driven, highly self-motivated, confident, high-energy, and bright individual with high intellectual curiosity

Experience Required:
  • At least seven years of experience working in a digital product management function or comparable entrepreneurial experience
  • Experience with phone and/or web-based virtual assistants
  • Consulting or digital agency background strongly preferred
  • Biotech/pharma/regulated industry experience preferred
  • Product roadmap development and socialization
  • Knowledge of and proficiency with integrated customer experiences across channels
  • Driven, highly self-motivated, confident, high-energy, and bright individual with high intellectual curiosity

Education:

BS/BA Required

MBA Preferred



Additional Information

Biogen’s US Alzheimer’s Franchise is looking to recruit proven and ambitious sales achievers with at least five years of experience in pharma, specialty, hospital, med device/capital equipment, and/or biotech sales.
In this field-based, specialty sales representative position you will be called upon to sell our products with key stakeholders in the Alzheimer’s Disease community: including Neurologists and allied health professionals.

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