Head of Trust and Standards

Job Summary
The Trust and Standards team works to make FreeWheel the most trusted company in the video ecosystem by ensuring we adhere to the highest standards for brand safety, privacy, standards, compliance, and quality. This team works with the business to: proactively ensure mature, best in class processes that protect and support our customers businesses; enable addressable advertising while respecting viewer privacy and legal requirements; and ensure that the inventory in our marketplace meets our standards for quality, brand safety, and trust. The team is a partner with the business rather than being simply a compliance or legal function. The leader of this team will report directly to the FreeWheel COO and work closely with internal partners in product, engineering, network operations, revenue, partnerships, services and legal as well as across Comcast Advertising more broadly. They will work with marketing, communications, and product to help lead our external outreach and engagement with industry bodies to help influence standards and our reputation in the marketplace. This group was established in 2020 and has already had a significant impact on our approach to trust and standards and we are looking for a leader to take us to the next level. This role and team are critical to FreeWheel's success in growing our sell-side and buy-side software businesses as well as our premium video marketplace and media offerings. This is a highly influential role, ensuring not only that FreeWheel exceeds the industry minimum standards of privacy, measurement, brand safety, and other technical and business controls required to operate safely and transparently in the digital advertising supply chain, but that this becomes a strategic advantage in our next phase of growth.
Job Description

Lead a team of professionals to drive our strategy and execution to deliver our existing anti-fraud, accreditation, privacy and brand safety programs and drive our future strategy and execution of standards, compliance, and quality programs.

Strategic and Policy Development and Execution
  • Strategy - Develop and ensure execution across FreeWheel of our overall strategy and approach to standards, brand safety, compliance and risk.
  • Data Privacy Standards-work closely with the business and product to develop overall approach to and ensure compliance with data privacy standards (including but not limited to CCPA, GDPR and the other data privacy legislation) and work with the industry to develop standards and solutions. Work with business, product and legal to determine our appropriate legal status under legislation based on our uses of data.
  • Compliance - Operational oversight of regulatory and self-regulatory timelines, milestones, and budgets to meet compliance objectives including MRC, TAG, and IAB as well as working closely with other groups on SOC, security standards etc.

Operational. Brand Safety- Set the definition and standards around Brand safety (IVT, Ad Quality, Content Adjacency/Avoidance etc.) across all FW products and work with the business to ensure implementation of and adherence to those taking into account FreeWheel's overall position and the differing needs for each product and region as appropriate.

External outreach-Serve as an industry thought leader on trust, standards, compliance and coordinate across FreeWheel where we need to be proactive in influencing industry standards across the full range of issues that impact FreeWheel.

This role will ideally be based in NYC or one of our other hubs, but we are flexible on location for the right candidate. The team is based in the US and Europe. You will closely work with our regional teams based primarily in NYC, Chicago, Paris, London, and other major FreeWheel hubs around the globe. Some domestic and international travel is required.

About You:
  • Generally requires over 10+ years experience in marketing, media, advertising or related industries
  • In-depth knowledge of Digital Advertising and TV Supply Chain and Programmatic and some technical understanding of ad tech is helpful
  • Proven interest in or exposure to standards and compliance bodies and passionate about working across the industry to find common solutions to problems
  • Equally comfortable in the weeds as shaping and influencing the big picture
  • Commercial mindset coupled with a strong technical understanding
  • Strong leader and people manager who is not afraid to make difficult decisions
  • Strong analytical and organizational abilities
  • Excellent interpersonal and public speaking skills
  • Excellent communicator able to bridge between front-line teams and executive level stakeholders
  • Ability to work well across groups in an ambiguous fast-moving environment
  • Bachelors Degree or Equivalent

Life is short. Work someplace great.

FreeWheel offers a dynamic, flexible work environment with competitive salary and benefits packages. The challenges we solve are serious, but we're not. We have fun everyday because we love what we do. We are on a mission to shape the future of television and this is your chance to be part of it. Want to join the team that's already thinking about what TV is going to look like five years from now?

Comcast is an EOE/Veterans/Disabled/LGBT employer


Bachelor's Degree

Relevant Work Experience

10 Years +

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.