Sr Director, Marketing - CVMD New Products

Do you have expertise in, and passion for Marketing ? Would you like to apply your expertise to impact the Cardiovascular Metabolic Disease (CVMD) Therapeutic Area in a company that follows the science and turns ideas into life changing medicines? Then AstraZeneca might be the one for you!

About AstraZeneca

AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development and commercialization of prescription medicines for some of the world's most serious diseases. But we're more than one of the world's leading pharmaceutical companies.

Be part of delivering our vision to be the leader in Cardiovascular, Renal, Metabolism, Respiratory and Immunology by 2025. We need to build on our heritage and think and act differently to evolve with the healthcare landscape. From becoming a digitally-enabled enterprise to accelerating launches. It means we are forward looking, challenge the status quo, reflect on insights, spot opportunities and act on smart risks.

Join a research and science-led enterprise where access is increasingly important. There are constant new innovative medicines, but without access it's meaningless to our patients. United by a common theme, we put the patient first. Because by improving access, we improve lives.

AstraZeneca's strategy in CVMD is a patient-centric approach to disease treatment, so we are tackling multiple risk factors by uniting our cardiovascular (CV), metabolic and chronic kidney disease (CKD) areas into one integrated approach - cardiovascular and metabolic disease (CVMD). This approach means we look at the CVMD patient as a whole rather than by disease area, because we know that cardiovascular disease is a well-known consequence of diabetes and CKD. Each of our focus areas seek to further reduce morbidity, mortality and organ damage by addressing multiple risk factors across cardiovascular (CV) disease, diabetes and chronic kidney-disease indications. The patient-centric approach is reinforced by science-led life-cycle management programs and technologies, including early research into regenerative methods.

The Sr Director, Marketing - New Products CVMD located in Wilmington, DE, plays a pivotal role in channeling our scientific capabilities to make a positive impact on changing patients' lives.

AstraZeneca's strategy in CVMD (Cardiovascular Metabolic Disease) focuses on ways to reduce morbidity, mortality and organ damage by addressing multiple risk factors across cardiovascular (CV) disease, diabetes and chronic kidney-disease (CKD) indications. The patient-centric approach is reinforced by science-led life-cycle management programs and technologies, including early research into regenerative methods.

The Sr Director, Marketing -New Products CVMD is responsible for leading the US commercial strategy and assessments of products early in their development phase (Phase I-III) to provide commercial input into development process to ensure well differentiated launch assets.

Primary Responsibilities:
  • Develop US commercial assessments (commercial forecast and business case) informed by robust customer insights with an overlay of commercial judgement for early assets in partnership with the cross functional team
  • Assess and provide US needs around clinical design, endpoints, pricing and health economic requirements
  • Work with multi-disciplinary team to create differentiated disease area and asset specific target product profiles (TPPs) that are validated with insights from external experts and/or key customer groups including market research and advisory boards.
  • Lead US multi-disciplinary new product planning and launch team
  • Participate in the globally developed strategic and operational commercial plans that address positioning, segmentation, pricing, value proposition, target market selection, etc.
  • Present market assessments and preliminary strategy recommendations to US Senior Management
  • Lead the development and execute plans for market shaping activities
  • Serve as the commercial point for Business Development input and assessment for CVMD to ensure stakeholder alignment and planning is consistent with legal/regulatory compliance
  • Lead and develop 1-2 team members in order to deliver successful performance, shape the culture and develop a diverse pipeline for future Marketing leaders


·Required:
  • Bachelor's Degree required; preferably in business, marketing or the sciences;
  • 8+ years of Pharmaceutical or Healthcare experience
  • Comprehensive understanding of the development and commercialization of pharmaceutical products in the US
  • Proven track record of working within cross-functional business units and delivering strategic and operational brand plans
  • Demonstrated ability to lead and manage teams, cross functionally and directly
  • Strong financial acumen with the ability to assess and drive results


Desirable:
  • Advanced Degree in business, marketing, or the sciences;
  • Demonstrated clinical acumen/familiarity in cardiometabolic diseases
  • Ability to successfully lead through ambiguity
  • Demonstrated learning agility particularly around different therapeutic areas
  • Experience with/in Market Access and Insight/Market Research
  • Strong collaboration, presentation, communication and stakeholder/influence management skills
  • Experience leading across product life cycle brand strategy (emerging, launch, in-line, mature) and executing against it


Why AstraZeneca?

At AstraZeneca we're dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There's no better place to make a difference to medicine, patients and society. An inclusive culture that champions diversity and collaboration, and always committed to lifelong learning, growth and development. We're on an exciting journey to pioneer the future of healthcare.

So, what's next?

Are you already imagining yourself joining our team? Good, because we can't wait to hear from you.

Where can I find out more?

Follow AstraZeneca on LinkedIn https://www.linkedin.com/company/1603/

Follow AstraZeneca on Facebook https://www.facebook.com/astrazenecacareers/

Follow AstraZeneca on Instagram https://www.instagram.com/astrazeneca_careers/?hl=en

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorisation and employment eligibility verification requirements.

10000136 G CNBM BioPharmaceuticals