2x Director of Marketing Insights

Job Description

10 major new medicines planned for launch over the next few years creating new career opportunities for those who want to make a direct impact on patients at scale!

Independently lead Business Insights in support of the Hematology and or Solid Tumor franchise as part of the SDDI group. In partnership with Franchise Analytics, the director is responsible for providing high level market research support to provide significant insights that enable effective decision-making. The Director will demonstrate the ability to work independently with a proactive approach to meet business needs and deadlines. This candidate will be expected to collaborate effectively with Global colleagues.

What will you be responsible for?
•With input from the brand team(s), set and manage the analytical course for each brand and indication, across primary and secondary sources.
•Define and scope business needs to support requests and questions from the franchise or function
•Role model a culture of insight-based decision making across Novartis leadership in research, development, commercial, manufacturing and support functions.
•Deep technical expertise with key accountability for a significant project, business activity.
•Lead and empower the team dedicated to Hematology market research while providing guidance and coaching.
•Develop and execute roadmap for the team to innovate by transforming the way to solve a problem using Market Research and Insight Mining.
•Strategically coordinate, prioritize, and efficiently allocate the team resources to critical initiatives:
•Plan resources proactively, anticipate and actively manage change, set stakeholder expectations as required, identify operational risks and enable the team to drive issues to resolution, balance multiple priorities and minimize surprise escalations.
•Design, develop and deliver various market research projects for timely, workable and proactive decision making.
•Build and lead the franchise-embedded insights team to establish a culture of data curiosity, critical thinking, and an evidence-based recommendation mindset
•Build functional expertise and core business capabilities within the therapeutic area or specific function
•Help the franchise identify, implement, and socialize best practices for business capabilities by leveraging functional expertise
•Develop and manage strategic planning effort to best support the franchise or function vision and roadmap through supporting activities such as business case development and benefit/attainment measurement
•Proactively seek out, evaluate, and implement new insight methods and supporting elements including data sources, and tools that improve delivery to support business requests/questions
•Conduct Market Research to understand market dynamics, new product positioning and to support forecast modeling assumptions.
•Collaborate with US colleagues in similar disease areas to ensure an aligned marketing approach
•Collaborate with Global colleagues to ensure aligned positioning strategy

EEO Statement
The Novartis Group of Companies are Equal Opportunity Employers and take pride in maintaining a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, marital or veteran status, disability, or any other legally protected status. We are committed to building diverse teams, representative of the patients and communities we serve, and we strive to create an inclusive workplace that cultivates bold innovation through collaboration and empowers our people to unleash their full potential.

Minimum requirements

What will you bring to the role?
•Bachelor’s degree or equivalent is required; advanced degree in quantitative subject (e.g. statistics, economics, science or mathematics) or business is preferred
•A minimum of 5 years of market research experience is required
•Previous Pharmaceutical / Healthcare industry experience required
•Oncology experience is strongly desired
•Prior leadership is desired
Desirable Requirements:
•Strong consultative skills, as well as analytical & critical thinking
•Excellent communication & presentation skills
•Ability to synthesize & simplify input from multiple business partners
•Marketing research experience using a variety of qualitative & quantitative methodologies

What you will get in return?
Competitive salary, annual bonus, health insurance, paid vacation/holidays, potential flexible working arrangements, employee recognition scheme etc...

Why Novartis?
769 million lives were touched by Novartis medicines in 2020, and while we’re proud of this, we know there is so much more we could do to help improve and extend people’s lives.
We believe new insights, perspectives and ground-breaking solutions can be found at the intersection of medical science and digital innovation. That a diverse, equitable and inclusive environment inspires new ways of working.
We believe our potential can thrive and grow in an unbossed culture underpinned by integrity, curiosity and flexibility. And we can reinvent what's possible, when we collaborate with courage to aggressively and ambitiously tackle the world’s toughest medical challenges. Because the greatest risk in life, is the risk of never trying!
Imagine what you could do here at Novartis!