Product Designer, Ad Tools

Job Description

The New York Times is looking for a Product Designer to create game-changing tools that differentiate our advertising business above and beyond our competition.

The Advertising Mission builds premium, privacy-leading ad experiences for our readers that also comprise highly performant solutions for advertisers. Following a series of acclaimed product launches that build on the twin pillars of content and audience, we recently announced that we'll be phasing out all 3rd-party advertising data in early 2021. A new team within the Ad Mission will marry the suite of proprietary products to a new suite of proprietary insights.

As a member of this cross-functional team, you'll address immediate design needs and identify, document and strategize for longer term opportunities. You'll use lightweight research methods to evaluate how sales support teams use quantitative insights about our audiences to plan campaigns and communicate post-campaign performance. You'll identify primary workflows, pain points and user errors. With your product and engineering partners, you'll design the highest priority improvements to these workflows and create data visualizations that better help sales planners make informed, strategic decisions. You'll also document longer term opportunities, like capturing the need for UI patterns or process changes.

Someone who enjoys data-driven approaches and can consider the holistic user experience of an advertising campaign - from our internal users to our advertising customers and all the way through to our end users -will thrive and make a significant impact in this environment. You'll join and have the support of a group of product designers focused on internal tools and platforms.

Responsibilities
  • Support high-level product strategy, ensuring we're asking the right questions and solving for identified user needs.
  • Initiate and conduct internal user research with your team to identify pain points and surface opportunities for improvement.
  • Help shape feature implementation by providing a user-centered perspective to the team's solution.
  • Architect and design internal tools used by sales leads, sales planners, campaign managers, and others, that report reader behavior in our products.
  • Explore the potential of customer-ready views or customer-facing features to help advertisers understand proposed campaign strategy or evaluate the impact of targeted advertising.
  • Create production-ready design deliverables.
  • Work with engineers to ensure the visual quality of what we release.
  • Communicate the progress and outcome of your work to your teammates and peers.


Basic Qualifications
  • 3+ years of relevant experience
  • A portfolio of work that showcases your problem-solving process along with finished design work. Applications without portfolios will not be considered.
  • Proficiency in Sketch, Figma, Photoshop, Illustrator, or equivalent design tools


Preferred Qualifications
  • Understanding of how data and qualitative research inform product and design decisions
  • Communicate design decisions to a variety of audiences
  • You value collaboration and communication
  • Demonstrated visual and typographic sensibilities
  • Cross-discipline fluency. You know how to break down big challenges into smaller decisions framed as trade-offs (e.g. time vs. scope)
  • Understanding of technologies used to build modern digital experiences
  • Enthusiasm for the mission of The New York Times

#LI-AM1

The New York Times is committed to a diverse and inclusive workforce, one that reflects the varied global community we serve. Our journalism and the products we build in the service of that journalism greatly benefit from a range of perspectives, which can only come from diversity of all types, across our ranks, at all levels of the organization. Achieving true diversity and inclusion is the right thing to do. It is also the smart thing for our business. So we strongly encourage women, veterans, people with disabilities, people of color and gender nonconforming candidates to apply.

The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The New York Times Company will consider qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local "Fair Chance" laws.