Senior Director, US Payer & Channel Marketing, MS and Depression

Job Description

About This Role

This role will shape the long-term overall US marketing strategy for payer and channel customers for MS, Neuropsych and other future predominantly pharmacy benefit Therapeutic Areas.

What You’ll Do

· Develop strong marketing strategies for PBMs, payers and channel audiences

· Partner closely with Market Access Insights and Analytics team to set long-term key performance metrics and measures functional success List in order of importance

· Represent Market Access on brand leadership teams

· Partner with Medical and Global Value & Access to inform efforts to obtain critical data for payers

· Directly oversee PCM teams for Multiple Sclerosis and Neuropsychiatry

Who You Are

A strategic leader who can craft and deliver compelling value narratives for payers in partnership with a broad cross-functional team. A strong team player that will act as a leader across market access and the broader US organization. An empathetic and empowering manager-coach who will cultivate a culture of collaboration, ownership, and accountability

Qualifications

Required Skills

· Deep understanding of US payer and PBM landscape including healthcare economics, payer and channel dynamics, account management, reimbursement/distribution

· Proven ability to lead/manage complex enterprise-wide strategic initiatives

· Experience building and leading teams to deliver business results

Preferred Skills

· Prior experience with brand marketing and strategy at major affiliate level

· Understanding of US promotional review requirements as they apply to payer audiences

· Familiarity with key health economic concepts



Additional Information

Biogen’s US Alzheimer’s Franchise is looking to recruit proven and ambitious sales achievers with at least five years of experience in pharma, specialty, hospital, med device/capital equipment, and/or biotech sales.
In this field-based, specialty sales representative position you will be called upon to sell our products with key stakeholders in the Alzheimer’s Disease community: including Neurologists and allied health professionals.

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