Sr Specialist, Marketing & Sales Ops

Comcast brings together the best in media and technology. We drive innovation to create the worlds best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.

Job Summary
Responsible for assisting Sales and Marketing management utilizing communications and advertising materials to effectively present the Company's products and services to customers and prospects. Meets with appropriate Sales and Marketing colleagues to discuss communication needs. Researches and develops supporting marketing materials and presents recommendations to Marketing leadership or internal committee. Serves as a liaison to Care and Field Operations Departments. Provides daily status of projects, deadlines and performance to management. Has in-depth experience, knowledge and skills in own discipline. Usually determines own work priorities. Acts as resource for colleagues with less experience.
Job Description

Primary Responsibilities
  • Coordinates and executes all promotional events and Ad Sales related client functions, including production and distribution of printed materials, point-of-purchase displays, prize packages and scheduling of all on-air promotions.
  • Collaborates with other key personnel to create promotional assets, develop promotional strategy for value-add services, align messaging and ensure tracking requirements are implemented for site promotions.
  • Supports Sales team by providing training in promotional sales, distributing and explaining network promotions and traveling to client meetings to help present and sell promotional concepts.
  • Writes and issues current press releases on promotions, new hires, announcements and special events etc.
  • Procures network promos and ad sales tapes in a timely manner to maintain tape library.
  • Establishes, maintains and monitors an annual promotions calendar.
  • Develops and maintains accurate, up-to-date local and national media contact list.
  • Attends sales meetings on a regular basis to report on the status of network and client promotions.
  • Consistent exercise of independent judgment and discretion in matters of significance.
  • Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
  • Other duties and responsibilities as assigned.


Core Responsibilities
  • Researches, writes and develops supporting marketing materials and presents recommendations to Marketing Manager or internal committee.
  • Reviews literature pertaining to the current marketing project and previous marketing materials used in the assignment area.
  • Acts as a point of contact for questions on department communications materials.
  • Provides leadership and oversight to lower-level Marketing Specialists.
  • Gathers materials of competitive companies in the field.
  • Assists in translating business needs into analysis designs providing insight, knowledge and understanding of customers, products and industries.
  • Helps to create reporting to measure success of Marketing programs.
  • Consistent exercise of independent judgment and discretion in matters of significance.
  • Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
  • Other duties and responsibilities as assigned.


Employees at all levels are expected to:
  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
  • Win as a team - make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Respect and promote inclusion & diversity.
  • Do what's right for each other, our customers, investors and our communities.


Disclaimer:
  • This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.


Comcast is an EOE/Veterans/Disabled/LGBT employer.



Education

Bachelor's Degree

Relevant Work Experience

5-7 Years



Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.