Sr. Specialist Marketing Communications"

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals, and branded generic medicines. Our 109,000 colleagues serve people in more than 160 countries.

A healthy heart is essential to good health. That's why we're committed to advancing treatments for people with cardiovascular disease. As a global leader in Cardiac Rhythm Technologies, our breakthrough medical technologies help restore people's health so they can get back to living their best lives, faster. We focus on innovative technologies that can improve the way doctors treat people with heart arrhythmias, or irregular heartbeats.

Our team in Austin, TX are seeking an experienced, high caliber Senior Specialist, Marketing Communications. The Marketing Communications Specialist for CRM is a position responsible for executing product launches and/or campaigns across multiple channels and geographies to enable sales and build the Abbott brand. This role's success is built upon the ability to demonstrate an understanding of the business, product, customer, distribution channels, and competitors while applying their perspective and expertise in marketing communications to execute global plans.

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WHAT YOU'LL DO

  • Execute measurable, multi-channel communications strategies and campaigns to support the commercialization of solutions globally.
  • Partner to execute campaigns in specific geographies, such as the U.S., Latin America or Europe.
  • Develop and maintain an understanding of the nuances of different global geographies and selling divisions to ensure communications campaigns enable the sales organizations

  • Participate in the development of campaign briefs.
  • Produce communications materials using established department procedures and tools.
  • Participate in global product positioning, messaging and creative development working with the manager.
  • Participate in the development of the communications annual operating plan and budget plan.
  • Understand project budgets and propose cost-saving measures where appropriate.
  • Collaborate closely with peers in Marketing and Marketing Communications; Project Management, Operations, Digital, Brand, Events, Creative Services, Public Relations, and Internal Communications to align on product launches, campaigns, process, strategies, best practices and efficiencies.
  • For all print and digital collateral and support materials, maintain appropriate compliance usage and adequate inventory to support internal and external customers.
  • Partner and collaborate with outside agencies/vendors to ensure initiatives meet expectations.
  • Perform other related duties and responsibilities, as assigned

Education and Experience You'll Bring
  • Bachelor's degree in Communications, Journalism, Advertising, Marketing, Public Relations, English or equivalent.
  • 3-5 years professional experience in marketing communications, advertising or other similar field.
  • Excellent use of MS Office including PowerPoint and Excel software.
  • Experience working with PC.
  • Ability to manage multiple projects in a fast paced environment.
  • Ability to work in a highly matrixed and geographically diverse business environment.
  • Ability to work within a team and as an individual contributor in a fast-paced, changing environment.
  • Ability to leverage and/or engage others to accomplish projects.
  • Strong verbal and written communications with ability to effectively communicate at multiple levels in the organization.
  • Multitasks, prioritizes and meets deadlines in timely manner.
  • Strong organizational and follow-up skills, as well as attention to detail.
  • Ability to maintain regular and predictable attendance.
  • Medical Device Industry or another regulated industry experience preferred.


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