Product Design Director, Audience & Community

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Job Description

The New York Times is looking for a Director of Product Design to drive UX strategy for our Audience and Community initiatives.

The Times is leading the way as a digital-first subscription business that puts high quality journalism at the center of its offering. We've likewise made it a priority to create first-in-class product experiences that match the quality of our journalism and ensure the continued success of our business model.

We are currently looking for a Director of Product Design to drive UX strategy for our cross-functional Audience product team. You'll lead a small team of product designers in establishing tactics that attract qualified audiences on Search and Social and, once on-platform (website and apps), leverage our community platform to forge a deeper sense of connection between readers and our journalism.

In addition to managing and growing your design team, your immediate goal will be to partner with cross-functional leads to set an ambitious roadmap for the Audience team for 2022. Part of this will be to guide designers in imagining a bold, broad community strategy that includes but goes beyond our existing commenting platform. Notably, the team is currently implementing foundational upgrades that will bolster both our commenting platform and tools and ultimately give you and your team the capabilities needed to innovate upon our community experience. Additionally, you'll guide executions aimed at growing our Eon-platform audience and lead strategy for the evolution of our internal tool for understanding audience data. Finally, you'll contribute your expertise to the growth and improvement of the Product Design function at large.

  • Drive high-level UX strategy for Audience and Community initiatives
  • Specifically, provide direction on design work that challenges assumptions, encourages exploration, addresses user needs and ties to objectives and data.
  • Likewise, provide direction on visual design that balances standards, usability, business objectives and subjective taste.
  • Manage and grow a small team of designers in a shared problem space
  • Specifically, create an open and trusting environment for discussion with reports about individual performance, goals and personal needs. Establish and maintain rituals with reports to apply mentoring and coaching. Give clear and actionable feedback to reports for growth and improvement.
  • Represent and reinforce Product Design's purpose and perspective with cross-functional partners
  • Convene, negotiate and build consensus across teams with shared interests: identify the right moment for including partners and escalate organizational issues when needed.

Basic Qualifications
  • 8+ years of relevant experience, including experience managing designers
  • A portfolio of work that showcases your thought process along with finished design projects. Applications without portfolios will not be considered.
  • Use quantitative data and qualitative research to inform product and design decisions
  • Communicate design decisions to a variety of audiences
  • Value collaboration and communication
  • Demonstrate visual and typographic sensibilities
  • Break down big challenges into smaller decisions framed as trade-offs (e.g. time vs. scope)
  • Understand the constraints and opportunities of technologies used to build modern digital experiences
  • Have enthusiasm for the mission of The New York Times

Preferred Qualifications
  • Experience working with journalists or editors
  • Experience designing for community platforms


The New York Times is committed to a diverse and inclusive workforce, one that reflects the varied global community we serve. Our journalism and the products we build in the service of that journalism greatly benefit from a range of perspectives, which can only come from diversity of all types, across our ranks, at all levels of the organization. Achieving true diversity and inclusion is the right thing to do. It is also the smart thing for our business. So we strongly encourage women, veterans, people with disabilities, people of color and gender nonconforming candidates to apply.

The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The New York Times Company will consider qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local "Fair Chance" laws.