Research Lead, User Insights, NYT Audio

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The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It's why we have a newsroom that's 1,700 strong and sends journalists to report on the ground from nearly 160 countries. It's why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it's why our business strategy centers on making journalism so good that it's worth paying for.

Note for US based roles: Any offer of employment is contingent on providing proof of Covid-19 vaccination prior to your start date, subject to approved medical and/or religious exemptions, in accordance with applicable law.

Job Description

This is a pivotal moment in the life of The New York Times. We have declared ourselves a subscription-first company, staking our future on producing journalism that is worth paying for and is unparalleled in its quality, depth and breadth of coverage. Connecting our expanding readership to our quality journalism is one of our most vital and exciting challenges as we move towards reaching our goal of 10 million subscriptions by 2025 .

Over the past few years we have been growing our Audio team to better support successful efforts like The Daily (1 billion downloads since 2017), 1619 and Still Processing , and adding to those efforts through acquisitions like Audm (a subscription-based audio app that offers listeners the world's best longform journalism, read aloud word-for-word by celebrated audiobook narrators) and Serial Productions . While people increasingly find themselves with less and less time, the natural human need to be informed, enriched and entertained remains strong, and we believe there's a great opportunity with audio to help build products that better meet people where they are, including a recently announced new NYT Audio Beta App .

We are looking for a Lead Researcher to join the User Insight & Strategy team to manage all essential research projects for NYT Audio, providing critical insights for everything from app development to editorial content and programming. You will report to the Executive Director, User Insight & Strategy and will be a part of the larger Audience Insights Group within The New York Times. Your role will be key in shaping the future of growth for NYT Audio.

We are looking for someone who can distinguish valuable insights from general research findings, and present, socialize and activate this data in the most constructive ways for teams. This person will also be successful at generating enthusiasm and participation from partners in design, product and editorial.

Responsibilities:
  • Guide a user-centered design approach for the Audio team, working with designers, product managers, developers and editorial staff
  • Collaborate with project stakeholders to frame-up complex problems and to develop frameworks for solving them
  • Recommend and lead the most appropriate methodologies for generating user insights, including participatory design, in-person and remote interviews, ethnographies, user-initiated feedback tools, card-sorting, and usability studies
  • Effectively make the case for research to inform business decisions, when appropriate
  • Present findings and research-backed recommendations to colleagues and senior management
  • Manage research projects across multiple Audio teams to meet objectives and deliver on time and on budget
  • Innovate by identifying, evaluating and implementing new research methodologies and technologies


Requirements:
  • A four-year college degree is required. An advanced degree is strongly preferred
  • 5+ years of research and insights experience
  • Familiar with quantitative research methods
  • Excellent written and verbal communication skills
  • Ability to thrive in cross-functional team environments


Preferred Qualifications:
  • 5+ years research experience with at least 2+ years of design, product, or user research experience
  • Experience generating insights about mobile-specific experiences and mobile-first research
  • Experience researching and collaborating on mobile apps and app development
  • Passion for podcasts and audio experiences

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The New York Times is committed to a diverse and inclusive workforce, one that reflects the varied global community we serve. Our journalism and the products we build in the service of that journalism greatly benefit from a range of perspectives, which can only come from diversity of all types, across our ranks, at all levels of the organization. Achieving true diversity and inclusion is the right thing to do. It is also the smart thing for our business. So we strongly encourage women, veterans, people with disabilities, people of color and gender nonconforming candidates to apply.

The New York Times Company is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The New York Times Company will consider qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local "Fair Chance" laws.