Sr. Analyst Marketplace Yield and Analytics

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Job Summary
The Sr Analyst, Marketplace Yield and Analytics is a new role and will be a vital component for FreeWheel's Marketplace business in the Americas, which enables the most premium video inventory owners and buyers - such as TV Programmers, MVPDs, major digital media publishers, advertisers, agencies, and DSPs - to drive successful business outcomes at scale. The successful candidate will work cross-functionally to oversee and ensure the overall health of the marketplace business, including as relevant: planning, analyzing, troubleshooting and optimization of marketplace participants to drive marketplace activity, as well as monitor and ensure client and partner performance while meeting internal revenue goals. The successful candidate will require excellent communication and problem-solving skills, and the ability to think strategically while being analytical and detail oriented. Candidates should have a solid understanding of the digital media ecosystem with direct experience in programmatic advertising and optimization highly desired. The role is preferably located in New York City but for the right candidate, the role can be based outside of New York.
Job Description
    • Manage the data enablement and analysis of transaction models across the FreeWheel US Marketplace offerings, with a keen understanding and focus on meeting the requirements of our clients and partners.
    • Ongoing monitoring, analysis, optimization, and assurance of the liquidity and health of the marketplace, leveraging data to inform future developments.
    • Forecasting, monitoring, optimizing, and troubleshooting supply and demand volume
    • Monitor client and partner performance to implement strategies to ensure achievement of internal and client KPIs
    • Analyze delivery and inventory utilization trends to make recommendations on how to best maximize yield and liquidity.

    About You
    • 3+ years related experience in the digital media Yield Management/ optimization space. Programmatic experience strongly preferred.
    • Strong understanding of digital video advertising technologies and the overall advertising ecosystem
    • Demonstrated successful relationship building skills with sales and operations teams
    • Strong interpersonal, verbal and written communication skills
    • Strong analytical, problem-solving and presentation skills
    • Fluency with Excel and BI tools (Looker a plus)
    • Experience working in a dynamic and fast-paced environment
    • Self-starter and independently motivated
    • Experience with FreeWheel's MRM or Beeswax technology a plus
    • Bachelor's degree

Employees at all levels are expected to:
  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
  • Win as a team - make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Respect and promote inclusion & diversity.
  • Do what's right for each other, our customers, investors and our communities.

  • This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Comcast is an EOE/Veterans/Disabled/LGBT employer.


Bachelor's Degree

Relevant Work Experience

5-7 Years

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.