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Job Details

Altice USA

VP - CRO Juice

Sales and Related


Full Time

On Site


Los Angeles, California, United States

Altice USA; a family of businesses that includes Optimum, Optimum Mobile, Optimum Business, Juice [Register to View] and A4 advertising, Cheddar, and News12. Our common goal is connecting our customers to friends and family, shows they love, advertising that resonates and news that matters. We're building a workforce that thrives on collaboration, inclusion, and innovation. We hope connecting you to a potential role is just the beginning.

Juice [Register to View] formerly TWO NIL is now an Altice USA company, and we are seeking a world-class CRO, (Chief Revenue Officer) to join our team. This leader will take direct ownership of our new business and sales organization and revenue attainment, attracting global brands and direct-to-consumer companies looking to scale their business via our data-driven performance products and services across OTT and Linear media channels. The CRO will report to the CEO of Juice Media and be a member of the C-level Executive team.


  • Create the strategy, tactics, goals and operational best practices required to build and manage a world-class sales team
  • Employ a data-driven approach across all elements of business development ensuring accurate forecasting methodologies, effective pipeline management, strong compensation programs etc.
  • Establish our product-market fit by identifying and prioritizing the target markets, client profiles and customer segments that will generate the greatest revenue opportunities for the company and ensure we will be successful for our clients
  • Align sales and marketing to create a marketing machine that drives leads into the sales team
  • Provide mentorship and management across all roles within a sales organization: business development reps, sales operations and content marketing



  • BA; 15+ years of related work experience within media/ad sales
  • Proven track record of scaling revenue and hitting aggressive growth targets
  • Experience managing and retaining high performance direct, channel and inside sales teams
  • Extremely well networked within the media and marketing industry and/or key decision makers across B2B/B2C or DTC companies with medium-to-large size marketing budgets
  • Ability to change course when the data indicates it, understanding how to utilize data and analytics in decision making
  • High emotional intelligence: ability to manage conflict, promote equity and inclusion, develop talent and a healthy working culture
  • Highly collaborative, you have a deep passion for building something new while generating alignment with key stakeholders across the company
  • Entrepreneurial - you’re not afraid to fly the plane, while building it, and are happy to lead by example and get into the weeds if and when it’s needed

Altice USA is an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.

Altice USA, Inc. collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and/or protected classifications under federal and state.

Applicants for employment with Altice will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review our [Register to View] for further details.